The music industry will stage a “blackout day” today in support of protests around the alleged murder of George Floyd at the hands of Minneapolis police. Organized by music executives Jamila Thomas and Brianna Agyemang, the aim is to pause or shutter normal business activities for 24 hours. “It is a day to take a beat for an honest, reflective and productive conversation about what actions we need to collectively take to support the Black community,” according to a website tagged #TheShowMustBePaused.
Technology companies are participating in different ways. Spotify said it will place a black logo and headline image on its “flagship” playlists and podcasts, while adding eight minutes and 46 seconds of silence to participating playlists and podcasts — the length of time officer Derek Chauvin knelt on George Floyd’s neck.
On Tuesday, June 2nd, Apple Music will observe Black Out Tuesday. We will use this day to reflect and plan actions to support Black artists, Black creators, and Black communities. #TheShowMustBePaused #BlackLivesMatter pic.twitter.com/xkvn31DpYc
— Apple Music (@AppleMusic) June 2, 2020